Our company is powered by working moms

It started with baby steps

When our founder’s oldest daughter Chloe was 10 months old, Chloe did what most children her age do: she fell, a lot!


Chloe’s mom Sandra Aris remembered reading that young children fall an average of 17 times per hour while learning to walk.


Can you imagine falling 17 times per hour? You’d get discouraged fast


Sandra knew that the age at which children achieve milestones is associated with later success in life. She wanted to help Chloe—not to overprotect her or make life too easy for her—but rather to instill confidence, boost resilience, and promote independence.

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